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Everything Clamora makes, and how it makes it

Each format with a real piece from Ritmo, our sample brand, and its steps: script, voice, editing, design, publishing and results. It's what you see when you open the demo.

@ritmoSample0:27
Hook

«Does your back hurt at 4 pm?»

TikTok · 3 back exercises at your desk · 0:27

To get discovered

Reel with a presenter

A short video with a hook, a demo and a call to action. Clamora writes the script scene by scene with timings, adds word-by-word captions, and the same face and voice present all your videos.

How it's made

  1. 1

    Script · 5 scenes

    1. 0:00–0:04Hook. «Does your back hurt at 4 pm?»
    2. 0:04–0:12Seated cat-cow. «Hands on knees: arch and round your back, five times.»
    3. 0:12–0:20Torso twist. «Look behind you without moving your hips. Switch sides.»
    4. 0:20–0:25Neck. «Ear to shoulder and breathe deeply.»
    5. 0:25–0:27Call to action. «The full routine is in Ritmo, free for 7 days.»
  2. 2

    Voicesoon

    Lucía · warm, medium pace · with presenter

  3. 3

    Editingsoon

  4. 4

    Publishing

    Goes out on its own on TikTok, at the time your audience responds most. Cancel it before and it won't go out.

  5. 5

    Results (sample brand)

    12.4K
    people saw it
    71%
    watched it all
    980
    interactions
    38
    visits to ritmo.app
    47
    comments
@ritmoSample0:22
Hook

«This is how we test every routine before it reaches your app.»

TikTok · A day with the Ritmo team · 0:22

To get discovered

Short video

Behind the scenes or one idea in 20 seconds, with voice and captions. Made for TikTok, Reels and Shorts.

How it's made

  1. 1

    Script · 3 scenes

    1. 0:00–0:04Hook. «This is how we test every routine before it reaches your app.»
    2. 0:04–0:16Test. The team does the full routine and times every block.
    3. 0:16–0:22Close. «Yes, the dog works out too.» Follow us.
  2. 2

    Voicesoon

    Lucía · warm, medium pace

  3. 3

    Editingsoon

  4. 4

    Publishing

    Goes out on its own on TikTok, at the time your audience responds most. Cancel it before and it won't go out.

  5. 5

    Results (sample brand)

    9,400
    people saw it
    78%
    watched it all
    708
    interactions
    88
    visits to ritmo.app
    54
    comments

RritmoSample

RRitmo

Swipe: myth 3 is the one we hear most.

«Without weights it doesn't work»

Your body weight is enough to build strength.

«I need an hour»

15 steady minutes beat 1 hour once in a while.

«I don't have space»

2 m² is more than enough.

Try 7 days free

Ritmo →

♥ 655 💬 31

ritmo Swipe: myth 3 is the one we hear most. Which one did you believe?

#mitosfitness #entrenaencasa

Instagram · 5 myths about working out at home

To get saved and shared

Carousel

A useful tip across several slides: a cover that hooks, one idea per slide and the call to action at the end.

How it's made

  1. 1

    5 slides

    1. «Without weights it doesn't work» Your body weight is enough to build strength.
    2. «I need an hour» 15 steady minutes beat 1 hour once in a while.
    3. «I don't have space» 2 m² is more than enough.
  2. 2

    Graphics and cover

    Cover with photo and headline, numbered slides alternating your colors, and a closing slide with your call to action.

  3. 3

    Publishing

    Goes out on its own on Instagram, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    7,300
    people saw it
    655
    interactions
    42
    visits to ritmo.app
    31
    comments

RritmoSample

RRitmo15 min

15 minutes.

Download Ritmo for free →

♥ 296 💬 9

ritmo 15 minutes. No equipment. No leaving home. Start the week with today's routine and let Ritmo adjust the rest.

#entrenamientoencasa #15minutos

Instagram · No-excuse Monday

To sell

Product post

Your product with the number that convinces: photo, headline on a band in your color and a badge you can see from afar.

How it's made

  1. 1

    Text

    15 minutes. No equipment. No leaving home. Start the week with today's routine and let Ritmo adjust the rest. #entrenamientoencasa #15minutos

  2. 2

    Graphics and cover

    «Band» template: the full photo, the headline in your main color and the «15 min» badge in your accent color.

  3. 3

    Publishing

    Goes out on its own on Instagram, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    4,800
    people saw it
    296
    interactions
    61
    visits to ritmo.app
    11
    downloads
    9
    comments

RritmoSample

RRitmo

7 days free

Start free →

♥ 120 💬 3

ritmo Try Ritmo free for 7 days: every routine, your weekly plan and the challenges. Cancel anytime.

#7diasgratis

Instagram · 7 days free

To sell

Promotion

One clear offer and one action. Clamora schedules it when your audience buys most and measures how many came.

How it's made

  1. 1

    Text

    Try Ritmo free for 7 days: every routine, your weekly plan and the challenges. Cancel anytime. #7diasgratis

  2. 2

    Graphics and cover

    «Offer» template: the offer large on your color, the tilted photo and the button with your call to action.

  3. 3

    Publishing

    Goes out on its own on Instagram, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    3,100
    people saw it
    120
    interactions
    114
    visits to ritmo.app
    19
    downloads
    3
    comments

@ritmoSample

Morning ☀️ or night 🌙?

Instagram · Poll: morning or night?

To start a conversation

Story with a poll

Ask something simple and learn what your audience wants. Try it: vote on the phone.

How it's made

  1. 1

    Text

    When do you work out? Vote and we'll send the right routine for your schedule.

  2. 2

    Graphics and cover

    Full-screen photo with the poll on top, in your colors when people vote.

  3. 3

    Publishing

    Goes out on its own on Instagram, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    2,600
    people saw it
    810
    interactions
    9
    visits to ritmo.app
    0
    comments

RritmoSample

What changed was not having to think about what to do.

— Ana started with 5 minutes a day.

RRitmo

♥ 340 💬 18

ritmo Ana started with 5 minutes a day. Today she finished her 30-day challenge. «What changed was not having to think about what to do.»

#reto30dias

Facebook · Ana's story: 30 days in a row

To earn trust

Customer story

What your customers say, in their words. Clamora only uses quotes you give it or that are already public.

How it's made

  1. 1

    Text

    Ana started with 5 minutes a day. Today she finished her 30-day challenge. «What changed was not having to think about what to do.» #reto30dias

  2. 2

    Graphics and cover

    «Quote» template: the photo with a veil, quotation marks in your accent color and the line in large type.

  3. 3

    Publishing

    Goes out on its own on Facebook, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    3,900
    people saw it
    340
    interactions
    27
    visits to ritmo.app
    18
    comments

RritmoSample

Rest is part of the plan too.
10 minRRitmo

♥ 205 💬 6

ritmo Rest is part of the plan too. Today, 10 minutes of mobility and you're done.

#descansoactivo

TikTok · Active rest Sunday

To get to know you

Behind the scenes

Your people and your day to day: what makes them choose you over anyone else.

How it's made

  1. 1

    Text

    Rest is part of the plan too. Today, 10 minutes of mobility and you're done. #descansoactivo

  2. 2

    Graphics and cover

    «Polaroid» template: the photo in a white frame with tape in your color and a badge with the key fact.

  3. 3

    Publishing

    Goes out on its own on TikTok, at the time your audience responds most. Cancel it before and it won't go out.

  4. 4

    Results (sample brand)

    3,300
    people saw it
    205
    interactions
    14
    visits to ritmo.app
    6
    comments

Real videos made with the same engine

Apphive's studio made these for its own brands: CabGo, Storyfan, SetWalk and SmartLinker.

  • CabGo
  • Storyfan
  • SetWalk
  • SmartLinker

The «Ritmo» pieces and their numbers belong to a sample brand. Voice, presenter and video editing say «Soon»: today Clamora delivers the script, captions and design, and these steps arrive in the coming weeks.

Sample photos: Shixart1985, CC BY 2.0, adapted · Shixart1985, CC BY 2.0, adapted · Femivaco, CC BY 4.0, adapted · Femivaco, CC BY 4.0, adapted · Shixart1985, CC BY 2.0, adapted · Shixart1985, CC BY 2.0, adapted

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